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📺 | Hey! Say! JUMP / Kei Inoo, King & Prince / Yuta Jinguji for off-shot “Temperature…


"Temperature ..." for off-shots with Hey! Say! JUMP, Kei Inoo, King & Prince, Yuta Jinguji

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Pictures of Jingu-ji have appeared so far, and on June 6rd, a shot taken with Inoo in rough clothes, and on June 3th, "Jingu-ji-kun gave me a birthday present", a yellow box. The photo of Inoo that I had is open to the public.

Hey!Say!JUMP, Kei Inoo's regular information program "Mezamashi TV" (Fuji TV)... → Continue reading

 Saizo Woman

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贈 り 物

贈 り 物(Okurimono) refers to a special gift given when something happens.synonymToプレゼント-Gift・ There is a gift.


So-called"ProductsThe following three points can be mentioned as the characteristics of "gifts" that are not "".[1].

  • The personality and emotions of the previous owner are communicated through the gift.
  • In order to express the sustainability of friendship and trust, we will give back at regular intervals.
  • Gifts usually exclude the idea of ​​exchange value (eg monetary conversion).

Marcel MaussIsThe gift theory], Three things about giftsobligationPresented[2].

  1. Obligation to give gifts-although there are various motivesprecedent,CustomIt is given by the implicit pressure such as, and the sense of duty that arises from the psychology that the recipient is afraid of the result when he / she weighs himself / herself and other potential donors.People consciously and unconsciously expect to collect rewards from recipients.
  2. Obligation to receive it-Receiving a gift creates a sense of debt.However, refusing gifts can leave a stigma in building relationships.そのため、贈り物を受けることは関係を維持するための基本的なTherefore, receiving a gift is the basic way to maintain a relationship.Etiquette Becomes
  3. Obligation to return --- Both sides will not be calm if you keep making "lending" and "borrowing", so I will give back.こうした受贈者に生じる返礼の義務感をThe sense of duty of repayment that arises for these recipientsReciprocityAlso called (reciprocity).

Later,Maurice GodelierAdded "Obligation to give to gods and human beings representing God" as the fourth obligation.The more we go back in history, the higher the weight of the fourth duty in people's lives.

Examples of motives

Regional customs

Things that can be seen regardless of region


  • New Year's gift --It has the meaning of a gift from the Toshigami, the soul (soul) of the year (Toshi = rice = it takes one year to fertilize).[3].
  • New Year's card
  • バ レ ン デ ー(May 2) --I don't know for sure when this custom was introduced to Japan, but as a commercial event1930 eraAlthough it did not spread widely, the theory that it was triggered by the promotion by the confectionery industry is predominant.1950 eraIsDepartment storePromoted this custom as a promotional event for women.このときは送る相手(恋人・友人・家族)、贈答品の種類もAt this time, the recipient (lover, friend, family) and the type of giftCompanyIt was different depending on.1960 eraIsMorinaga Confectionery"To a loverチ ョ コ レ ー トWe launched an advertisement with the message "Give me a gift" and attracted the attention of female consumers. (The marriage of the Crown Prince Orishimo (1959 ) Since then, interest in romance has increased. )1970 eraFinally, Valentine's Day became widespread, and gifts were fixed to chocolate.The givers at this time were mostly teenage women.1980 eraDue to the influence of the booming economy, there was a tendency to add another gift to chocolate and to make chocolate by hand.またAlsoChocolate in lawJapan's unique custom of[4].
  • White Day(May 3) --Japan in the 1980sWestern confectioneryIt is a custom unique to Japan that the industry has proposed as a return event for Valentine's Day.[4].
  • Celebration of passing, celebration of admission, celebration of graduation
  • 母 の 日
  • Father's Day
  • Nakamoto --The origin is the Chinese Star FestivalThree yuanIt dates back to the midyear of July 7th of the Yin calendar.TaoismThen there is a custom to celebrate this day grandly, and that isSix DynastiesBuddhist at the endThe Orchid Bon FestivalI learned.これが日本へ渡来したのち、お精霊様(先祖の死霊)を迎える風習とさらに習合し、日本風のAfter this came to Japan, it became more familiar with the custom of welcoming spirits (ancestors' dead spirits), and it was Japanese style.ObonAnd the custom of Nakamoto was established[3].
  • Year-end gift ――In Japan, after the harvest ritualDirect meetingIt was customary for people to participate in the division of God's soul and strengthen their solidarity by having dinner together.There was also a custom of holding an ancestral soul festival at the end of the year.これらが結びつき、歳暮の贈答という風習となったと考えられるIt is thought that these were combined and became a custom of gifting gifts for the year-end gift.[3].
  • Christmas(May 12) - in JapanMeijiSince then, department stores have been promoting salesChristmas giftI appealed the custom of, but it penetrated only a small part. 1950年代のXNUMXsTroopsキ リ ス ト 教Depends on the groupPhilanthropySince then, it has rapidly become widespread, but at that time it was of the nature of an entertainment event in the red-light district of adult men. 1960年代以降、経済成長に伴うWith economic growth since the XNUMXsCocooningAs it spread, it became popular as a domestic event. 1970年代後半以降は若い男女へのアピールが強まり、またSince the latter half of the XNUMXs, the appeal to young men and women has increased, andChristmas EveBecame important. 1980年代後半のLate XNUMXsBubble economyDuring the period, its romanticism and brand orientation reached its peak.1990 eraSince then, there has been a tendency to produce individuality and personality.[4].

Christian sphere

  • バ レ ン デ ー(Aug. 2) - RomeSuburbsTerniBishopValentineOriginates from the martyrdom anniversary of. It became a Christian festival in the 7th century, but around the 14th century, it became secularized as lovers gave gifts to each other as the patron saint day of marriage.World War ILater, in the United States, on this day, mainly in the card industrygreeting cardThe custom of giving each other has occurred, and even now, it is widely practiced not only for lovers but also for parents and children and friends to give cards to each other.[4].
  • イ ー ス タ ー(Around October)
  • Halloween(May 10
  • Christmas(December 12th) --In the old Christmas custom,Christmas gift-Christmas card-Santa ClausIt was in the United States after the 19th century that such an element was added, and it was aimed at promoting consumption during the Christmas season.[4].


  • Overwhelming money (equivalent to New Year's present in Japan)

Native American

Folklore considerations

AnthropologistBronislaw Malinowski TheTrobriand IslandsTribe hasKuraThe ritual of gifting and exchanging contributes to the formation and maintenance of social relations.[5]..マルセル・モースはクラやMarcel Mauss is KuraPotlatchAfter investigating and researching gift customs such as, the origin of the economic activity of buying and selling is not a simple barter, but a ritual based on the religious idea of ​​giving, accepting, and returning gifts.[6].

Kunio YanagitaConsidered why food is important in Japanese gifts.そしてその起源は、節や祝祭で神を祀り、その供物を人にも提供したことにある、すなわち食物としての贈り物は本来、神に対する供物であったとしたAnd its origin is that it worshiped God at verses and festivals and provided the offering to people, that is, the gift as food was originally an offering to God.[7]. Taro WakamoriAfter taking over Yanagida's thoughts, first of all, there is the idea of ​​eating together with God and those involved in the ritual, and it spreads to eating together with people who participate in the festival. It was said that it led to the custom of giving gifts exchanged in, and the custom of returning a part of the gifts received was a remnant of this co-eating idea.[8].


[How to use footnotes]
  1. ^ Shinichi Nakazawa"Love and Economy Logos" Kodansha <Caye Sauvage III>, 2003, p. 38 (Japanese).
  2. ^ Eiji Sakurai, "History of Gifts: Between Ritual and Economy," Chuokoron-Shinsha <Chukoron-Shinsho>, 2011,ISBN 9784121021397 pp. 3-13.
  3. ^ a b c Tetsuro Murofushi"The Logic to Give, The Logic to Give" Chikuma Shobo, 1989, pp. 29-36 (Japanese).
  4. ^ a b c d e Eri Sekiguchi, "Consumer Space in Contemporary Japan: Understanding Cultural Mechanisms," World Thought, 2004, pp. 16-30 (Japanese).ISBN 978 4790710844.
  5. ^ Malinowski, Bronisław Kasper"Western Pacific Ocean VoyagerKazuo Terada, Yoshio Masuda et al., Chuokoron-sha <World Masterpieces> (Original 1967), pp. 55-342 (Japanese).
  6. ^ Mauss, Marcel"The gift theory1, Toru Arichi, Shoji Ito, Toshio Yamaguchi, Koubundou Publishers <Sociology and Anthropology>, 1973 (original work 1924), pp. 219-400 (Japanese).
  7. ^ Kunio Yanagita"Food and Heart" 41, Chikuma Shobo <Kunio Yanagita Collection>, 1962, pp. 219-375 (Japanese).
  8. ^ Taro Wakamori"Japanese Dating" 12, Kobundo <Wakamori Taro>, 1982, pp. 1-50 (Japanese).

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