Facebook's merger with Giphy will harm competit…
The CMA has provisionally found Facebook's merger with Giphy will harm competition between social media platforms and remove a potential challenger in the display advertising market. The merger brings together Facebook, the largest provider of social media sites and display advertising in the UK, with Giphy, If the Competition and Markets Authority's (CMA) competition concerns are ultimately confirmed, it could require Facebook to unwind the deal and sell off Giphy in its entire. Impact on social media platforms Following an in-depth investigation, the CMA has pr… → Continue reading
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